ecoATM operates self-service kiosks that let consumers trade in used phones and electronics for cash, and Nevatronix has manufactured ecoATM’s kiosk hardware since 2017.
Starting with a small production run
ecoATM brought Nevatronix its existing kiosk in 2017. Rather than jump straight to a redesign, the team first built a small production run of the legacy unit to fully understand the original design intent — how it was built, why each choice was made, and where the friction points were for both the end customer and ecoATM’s field service teams.
Engineering a next-generation kiosk around cost and experience
With that understanding in hand, Nevatronix engineered a next-generation version of the kiosk built around two priorities: the customer’s experience at the machine and the total cost of getting a unit into the field. The result was a redesign that cut ecoATM’s per-unit cost of acquisition by more than 50%.
What changed
The next-gen kiosk added LED attraction lighting to draw customers to the unit, a custom-tooled injection-molded alcove in place of prior fabrication methods, improved ergonomics for the trade-in interaction, and a chassis designed for easier field serviceability. Each change served the same goal: a kiosk that was better for the shopper standing in front of it and cheaper for ecoATM to deploy and maintain at scale.
Thousands deployed across U.S. retail
That next-generation design is now the standard ecoATM kiosk deployed across U.S. retail locations, with thousands of units in the field. The partnership that began with a single legacy production run in 2017 has continued as an ongoing manufacturing program.
Why the cost-of-acquisition number matters
A self-service kiosk network only scales if the economics of each additional unit work. Cutting per-unit cost of acquisition by 50%+ while also improving the in-field experience is what let ecoATM expand its footprint at the pace it did. That is the same approach Nevatronix brings to any kiosk program: understand the existing design before changing it, then engineer for total cost and field performance together rather than treating them as a trade-off.